The Bearded Ones of London
London I’m sure most would admit is a fascinating city, not least because of its incredibly strange fashion trends. The summer of 2015 saw a style phenomenon that got beardless men growing beards. If you had non-beard genes you applied fertilisers of some sort to the little fluff you were blessed with, and hoped for the best. If you can’t fanthom fertilisers of some sort then even though this isn’t quite a human rights issue, as non-beard growing folks don’t have the accepted amnesty that is granted to all peoples and you are forced to suffer the indignity and injustice of every day London life, simply because you are incapable of growing a beard then I humbly suggest you do this. Calm down and watch. One day your people will rise up and be seen as equals, but until then, let it be known that Einsten got away with only an abbreviated moustache.
The trend of course started a few years prior to 2015, but that summer brought it to its zenith, to my mind anyway and who knows? the trend may still have legs to carry on further. In a few years time, I’m sure the die hards amongst the bearded ones of London will be looking like this guy. Impressive throne et al.
My favourite Londoners, Hipsters. Remember them? The same folks who took eating out of food trucks to levels hitherto unseen were mercilessly blamed for this cultural revolution. Unfair since since they seem like folks who would run the other way if they saw a Che Guevara lookalike. Bob Marley though, could get the biggest hug of his life. Most ruled in east London where they dominated the local culture and set the trends. In old England folks grew beards, to catch all of the dust and particles that would otherwise cause damage as they entered their mouths and throats. Beards were germ filters if you like. The Hipsters of course had a totally different reason for theirs. Pure and unadulterated style! Razor manufactures suffered as sales slumped, but beard trimmer manufactures? They alongside barbers who specialised in shaping beards became relevant overnight.
Social commentators scrambled like American fighter pilots off an aircraft carrier trying to make sense of it all. Some attributed the phenomenon to men wanting to appear more masculine, yes macho or perhaps wanting to regress back to the excitement of suddenly realising they could also now grow facial hair – just like Daddy.
I would, if you haven’t had enough of the genesis of these beards, head over to Ekow Eshun’s blog who says amongst other things that:
The beard today is a symbol of men’s desire to quit the noise and neon lights of Junkspace; to find something truer and more stable to hold onto as they grow older and the world spins faster.
Thanks Ekow. The Hipster beards of 2015 must have so indelibly impacted on me that the natural reaction was to document some, in the form of photos for posterity. The photos were taken all over London, but mainly in the east of the city where there was a healthy abundance of Hipster beards on show.